Design / Unearthing and aligning visual brand identity through graphic design to elevate the audience experience.  

Creating beautiful visuals for brand, web, social media, print, packaging & more.  

Select clients include: Kuishi / Tinkture Gin / 45 Queen Street / Caradon Stone / Kit Clancy Aromatherapy / Neighbourhood Learning / Madeleine Olivia /

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graphic design printed box packaging for sustainable cosmetic brand

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From the way a line of text reads, to how an image sits, or how packaging invites a tactile touch, graphic design alters the way we experience.

Through sensitive choice of font, colour, materiality and placement, the connection between a brand and its audience may be enhanced, transforming the experience from momentary to lasting, neutral to loved and trusted.

01 - 02 / Balm : Branding + packaging design
03 - 04 / Caradon Stone : Branding

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printed graphic design card for sustainable cosmetics brand

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graphic design label for cosmetics tube for sustainable brand
graphic design stamp for cosmetics soap for sustainable brand

With an open and creative focus, I work in close collaboration to unearth a deep understanding of a client’s ethos and aspirations, guiding this into the visual to mirror a true reflection of identity. In this, I seek to uncover a sense of connection that extends beyond a brand to resonate with their audience.

The act of unearthing is to reveal and reconnect to what already authentically exists within us — a design style, art-direction or concept waiting to be realised. In compelling visuals that beautifully speak to a client’s values, I ensure authenticity takes precedence over trends to gently counter a culture oversaturated with greenwashing and artifice.

05 - 07 / Neighbourhood Learning : Branding + print concepts
08 - 10 / Onirique : Brand, print & packaging design

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graphic design printed business cards for sustainable aromatherapist brand
graphic design printed product card for sustainable aromatherapist brand

Embracing a considered approach, my style celebrates simplicity and authenticity, designing with intention to translate a brand’s true identity and ensure every visual element aligns seamlessly. I seek to create timeless designs that resonate with audiences, nurturing connections at each stage of the customer experience.

11 - 13 / Kit Clancy Aromatherapy : Packaging + print design

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art direction moodboard for social account of sustainable content creator

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brand guidelines for sustainable content creator

At the heart of every project, consistency and cohesion are essential in building a brand identity of

exceptional quality and integrity. To achieve this, I offer:

  • An extensive and complete set of brand guidelines covering everything from fonts, photography, and values to tone of voice.

  • Branding/Logo design.

  • Digital & Squarespace website design.

  • Print & packaging solutions.

  • Social media templates

With a belief that beautiful design should enhance a customer's experience without compromising the planet, my consultancy services include advising on sustainable print and packaging resources, enabling brands to minimise their impact whilst creating designs that speak fully to their vision.

Through thoughtful design and expert guidance, I align a brand’s visuals with their values, empowering them to communicate authentically and be visible in the world. This holistic approach cultivates meaningful connections with audiences, nurturing consistency and brand-awareness at every opportunity.

14 - 15 / Madeleine Olivia : Branding + brand guidelines
16-17 / No Woman An Island : Branding + brand guidelines

logo design on textile tote bag for community brand

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graphic design brand guidelines for film makers for community brand

Based in Cornwall, working internationally with creatives, brands and organisations around the world.

> Let’s work together

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